As the nation celebrated King Charles III’s official birthday with the grand Trooping the Colour parade, Meghan Markle quietly launched new products from her lifestyle brand, American Riviera Orchard. Just hours before Kate Middleton’s anticipated return at the parade, Markle introduced a raspberry-flavored jam and dog biscuits.

Polo player Nacho posted this image of the dog biscuits from American Riviera Orchard on Instagram Stories

Polo player Nacho Figueras, a friend of the Sussexes, shared images of the new products on Instagram. The timing of his post, coinciding with Princess Kate’s appearance, sparked speculation about Markle’s intentions.

Despite the buzz, an expert clarified that the timing was likely coincidental. “Nacho Figueras probably posted on his own schedule. The campaign has been successful and cost Meghan nothing, but there’s still nothing for sale. We’ll have to wait and see what’s next.”

This event highlights the ongoing media narrative pitting Markle against the Princess of Wales. As American Riviera Orchard grows, Meghan Markle continues to establish herself as a savvy entrepreneur with impeccable timing.